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Shutter Cliq | April 21, 2014

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Sales

30 Tasks To Increase Your Revenue NOW

February 26, 2013 | Admin

Whether you’re a photographer, like me, or a mechanic for a local shop, there are many tasks you can do which can improve a company’s presence. Also, improving a website, you increase the chances of raising revenue for the business.

With that said, here are 30 tasks you can do, right now, to increase your revenue. Read More

Overcoming Objections

September 16, 2012 | Admin

We’ve all faced the inevitable “Objection”…

The client or prospect likes what you have to say but has a reason (an objection) as to why they’re not willing to book right now. Maybe it’s price, product…or any number of different reasons.

Read More

Negotiating 101

September 16, 2012 | Admin

Negotiating 101…the “Anchor Statement”…what is it.

In context, say you’re trying toBook a bride, portrait etc. and your client really wants to negotiate. Knowing WHAT your anchor statement is, and where your should begin to use it is critical.

So a typical conversation could be something like. Read More

Power Closing With Clients

September 16, 2012 | Admin

Here’s a sales exercise you all can practice and try.

These are examples that I’ve adapted the language to work for the world of photography. The way you make this second nature is to write out 5 different closes to each type of closing statement/question and PRACTICE them.

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The Definitive In-Person Proofing Guide

June 5, 2012 | Admin 1

Once again, our guru Melissa Munding of Melissa Munding Photography comes through with an article that can transform your business TODAY! Are you doing online proofing and wondering why your sales are maybe not as robust as you would like?

Look no further than this article.

Read More

Pricing and Profitability

March 8, 2012 | Admin

One of the most frequent questions we see asked all over the internet is how to price ones work.   There’s no “standard answer” except that the business you are doing should be bringing in more money than it costs.  So how do you figure that out? Read More

Stop Taking Orders and Start Selling..

March 7, 2012 | Admin

I can’t even begin to tell you how many times I’ve read this or a variation on this theme:

“WTF…I shot a perfect session, made some awesome images…and they only ordered a couple 4×6′s and 5×7′s???” Read More

8 Reasons You Could be Losing Business

March 2, 2012 | Admin

This article was posted in the PPOC (Professional Photographers of Canada) Facebook page. And we thought it was a solid reminder of good business practices. It’s a definitive “How NOT To Do Business” article that is very applicable to Photography. Read More

How do you define your Pricing? Rates? Investment? Fees?

March 1, 2012 | Admin

ShutterCliq was started from a VERY cool Facebook Photography Group that engages in some pretty amazing discussions. This one was pretty recent but we thought it was worth sharing. Read More

32 Ways to Use Facebook for Business!

March 1, 2012 | Admin

Facebook’s not just for keeping tabs on friends and filling out quizzes — it can also be used as a highly effective business tool. It’s great for marketing your products, landing gigs and connecting with your customers.

Here are 32 ways to use Facebook in your business. Read More